Increasing the consumption of fruits and vegetables has just become easier with Star's new Easy Bites™ convenient, fresh, grab-and-go specialty clamshell packs. These patented, custom-designed clamshells offer consumers an easy lift, rinse and go design. Simply open the flap, rinse with water, shake excess out of the bottom vents and snack directly from the pack. The streamlined pack design allows it to be displayed in-section and impulse out-of section within the produce department, as well as other areas of the store. Look for Easy Bites packaging on display with the New Products Showcase at next month’s PMA Fresh Summit Conference in Orlando.